About Us
⚫ ABOUT FALLEN TO HELL CLOTHING ⚫
For the ones who feel most alive in the dark.
Born in the Midlands, UK and built by hand, Fallen To Hell Clothing is an alternative fashion brand inspired by heavy music, horror films, anime, and the unapologetic chaos of being different.
I’m David — the artist, printer, and misfit behind the brand. With a background in Art & Design and a head full of riffs, jump scares, and twisted characters, this brand is my way of blending everything I love into wearable statements. Think Architects, Motionless In White, Parkway Drive, Death Note, Terrifier — then imagine what their shared universe might look like on fabric.
My journey started back in college, when I took a night class in screen printing just for fun. I ended up skipping lunches to print tees in the studio and sell them to friends around college. That obsession never left me.
In 2022, I officially launched Fallen To Hell with just two T-shirts. Since then, I've returned to my roots — hand-printing every design myself using eco-friendly, water-based fabric inks. I also cut out the waste by skipping itchy labels and using recycled, minimal packaging. I believe in quality over hype, and sustainability without the greenwashing.
Every drop is limited. Every piece is printed, and packed by me. And everything is made for people who feel at home in horror, metal pits, haunted houses, or underground markets — the same places that shaped me.
When I’m not printing or designing, you’ll find me at alternative events, tattoo expos, or metal shows around the UK, soaking in the energy that fuels this brand.